Employer Branding in Downstream

Employer Branding and EVP in the Downstream Industry

Many signals point towards an upturn in the oil and gas industry and this means skills are required to fulfil increasing production. Competition will intensify as downstream businesses compete for the best and most relevant skills.

Getting your employer brand and employee value propositions right are even more important now to recruit the right skills into the business. Having a strong employer brand and employee value proposition (EVP) can give you the edge in a competitive market and can reduce overall recruitment costs.

The whitepaper provides insight, analysis and advice on employer branding and EVP creation in relation to the downstream oil and gas sector, drawing from multiple sources including our recent Oil & Gas Outlook Report 2017.

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